Almost every change begins with a conversation. Above all, in the case of complex organizations, the success – or the failure – of change depends on the application of a general principle and four maxims.
Make your conversational contribution such as is required […] by the accepted purpose or direction of the talk exchange in which you are engaged.
- Quantity
- Be informative.
- Do not be more informative than is required.
- Quality
- Do not say what you believe to be false.
- Do not say anything for which you lack adequate evidence.
- Relation (“be relevant”)
- Manner (“be perspicuous”)
- Avoid obscurity.
- Avoid ambiguity.
- Be brief.
- Be orderly.
Maxer applies these principles and the most advanced conceptual tools to support change and respond in the most rigorous way to the company’s evolutionary needs.
